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How to Increase your views on Instagram

Since January 2021, the organic reach of stories has been dropping desperately. I know, you're tired of your stories' reach dropping every day and very few of your followers seeing them, right? Stop driving yourself crazy by including locations and hashtags in your stories.....

Adding hashtags and locations in your stories is no longer useful for ranking and highlighting images in hashtag and location results on instagram.

Simply because, as of March 2020, Instagram removed stories from the results and top circles and stories are no longer displayed on those screens. If you don't believe me, I invite you to search by hashtag or location in a major city and see if circles with featured stories appear. That's why it's time to try some new tricks.

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WHY DO YOUR STORIES HAVE LESS VISIBILITY AND REACH THAN BEFORE?

As I've seen, some accounts with more than 50K sometimes get only 5% reach on their stories. Do you know why this is happening? There are 3 main reasons:

> 1. 4% more stories are generated every day than the previous day globally, according to TrackMaven data. That means your stories are competing with more accounts and their stories every day.

> Instagram now has only one priority: to get the piece of the advertising pie that Tik Tok has taken from Facebook. For this reason, Instagram's goal is to get users to upload and consume reels and it is doing everything it can to divert the time we spend watching stories so that we spend it watching reels, which is why the main button in the bottom menu is now reels and why Instagram has removed featured stories from the location and hashtags results screens.

> The number of new Instagram users has increased 10 times, according to Statista data. Since 2018, the volume of new Instagram accounts opening a profile each month has grown. This also brings us more competition to highlight our own.

How to increase the views of your stories?
5 tricks to get more views on stories

If you want to increase the views or visits to your stories, first of all you have to get out of the box. In other words, stop thinking only about your followers. Unfortunately, there is little we can do against the priorities established by the Stories Relevance Algorithm, one of Instagram's 9 main algorithms and the one that determines which stories are prioritised by users.

So let's step away from the map and unlearn a bit, because if we keep repeating what we've done so far, we'll keep getting the same results.

These are 5 essential tricks to get more people to see your stories, both from your followers, and from those users and people who don't follow you yet. Let's get to it:

1. Embed your Stories on your blog or website.

2. Share the URL of your Stories.

3. Trigger the number of Taps.

4. Set Stories on Autopilot

5. Edit your Best Friends List.

TRICK 1. GET MORE VIEWS ON YOUR STORIES BY EMBEDDING THEM ON A WEBSITE, BLOG OR ONLINE SHOP.

Have you tried embedding your stories or highlights on your website, ecommerce or blog? Well now there are some great tools that do just that and they look great too.

INSERT STORIES IN WEB AND BLOG WITH FLOCKLER

Flockler is a tool with a free mode that allows you to insert one or more stories in any web or WordPress environment and has several templates.

WHAT DO YOU GET BY EMBEDDING YOUR STORIES IN A WEB ENVIRONMENT?

a) You get more people to see your stories, because they are not only going to see a % of your followers, but also many of the visits to your website and this makes the instagram algorithm to boost the priority of that story so that more of your followers see it.

b) You get people who visit your website to see the story and click to view your profile and increase your chances of attracting new followers.

ARE THERE MORE TOOLS FOR EMBEDDING STORIES?

> EmbedSocial

> Snappd.tv

> Fastory.io

TRICK 2. INCREASE THE VISITS AND VIEWS OF YOUR STORIES BY LINKING TO THE STORIES FROM OTHER SOCIAL NETWORKS, FROM EMAIL, BLOG OR WEB.
As you know, each story and each set of featured stories has its own URL (web address). What I invite you to do is to share that URL on other social networks, in email marketing campaigns, in your newsletters, newsletters or directly in your online shop, your woocomerce blog.

HOW DO WE SHARE THE URL OF A STORY? LET'S SEE IT:

Step 1. Upload your story, as you won't be able to get the link to a story if it's not shared on a public account.

Click on the dots in the bottom right corner and select "Copy Link".

Paste that link wherever you want to link to your story from. You can paste it into Facebook, Linkedin, Twitter, Pinterest or even from another story if you have more than 10k and the link from stories feature enabled. You can also paste that URL into your Active Campaign or Mailchimp template for email marketing campaigns. And you can also paste that link anywhere on your website, online shop or blog.

Step 4. When someone clicks on that link, if they are logged into the browser they clicked on, they will see a fantastic text that says "tap to play" and if they click on it, they will see the story (as long as the story was uploaded to a public account and is active in the first 24h or you have featured it).

Warning: Remember to add it to featured if you don't want the link to break after 24h.

TRICK 3. MORE VISITS TO YOUR STORIES BY PLAYING ON AUTOPILOT.

Let the stories of the accounts you follow play on autopilot. What do I mean? Many times, when we see that a user has seen our stories, we automatically go to their profile and see theirs.

So, the more people see that we have seen their stories, the more likely they are to visit our profile and visit ours. Simple, isn't it?

Depending on the people you follow, viewing everyone else's stories can be a fun task. Well, some influencers I've worked with over the years, what they do is play others' stories on autopilot.

How do we do this? Easy, simple and for the whole family: go and do whatever you want and leave your phone unlocked playing stories without anyone watching them. You can leave your phone on the table while you take a shower or watch a series. It sounds stupid, but I assure you it works.

TRICK 4. TO INCREASE VISITS TO YOUR STORIES, TRIGGER TAPS IN YOUR STORIES.

You've been told a thousand times that increasing the interaction of Instagram Stories is a fundamental key for them to have more reach and be seen by more people. Well, the interaction that the Instagram Stories Relevance Algorithm, one of the 9 main ones that Instragram has, is valuing the most is the TAP. That is, when a user touches the screen somewhere in your story.

For this reason, I recommend that you ask more questions, conduct more polls, polls, polls or include more call to actions for users to tap on your hashtags, locations or mentions.

If you insert a mention, for example, the user can click on it, but if you give them a reason to click, you will have more chances to increase the number of taps. If you don't believe me, I invite you to do the test and then look at the statistics to see the total number of taps that a mention with a call to action gets and one without.

TRICK 5. INCREASE THE VIEWS OF YOUR STORIES BY INCLUDING YOUR FOLLOWERS IN FRIENDS LISTS.

As you know, when you include a person in a friends list, that person sees your stories with a green circle. Well, the click-through rate on a green-circled story is vastly higher than a regular story, according to data from Embed Social.

We all like to feel special. If we see that someone has published a story and we think that only a small number of people can see it, we are even more gossipy.

That's why I suggest you create and edit a best friends list with as many people as possible. I know, this goes against the general idea of friends lists (as they were created to be seen by a small number of people) but, if you're reading this and you've come this far, it's because you want more views on your stories, right? So let's get on with it.

EXTRA BONUS: TRICK 6. YOU CAN USE STORY VIEWER BOTS.

WHAT ARE STORY VIEWER BOTS?

Basically, they are roBOTS that randomly broadcast from 1,000 to 10,000 story views a day to any user in the world with the criteria you have specified in the bot. haven't you ever had a Russian model or a fitness babe from Hawaii see your stories? And how do you think they got there? Bingo.

WHAT DO THESE APPS DO? Let's just say that when you connect one of these bots to your Instagram account, you're giving that bot permissions to view stories on your behalf. In other words, more than 10,000 instagram users could see your little face when they go to the stats to see who has seen their stories.

I hope this post has helped you and from now on more people will see your stories!

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